Press Release

BIZOL participates for the first time at ACMA Automechanika New Delhi

07.02.2013

 

Focus on Distribution Expansion in Asia Pacific following Continued International Growth.

 

  • Expansion of Distribution in India aiming at the German Premium Car segment
  • Flexible User Innovation Model has enabled impressive international expansion
  • Continued success of BIZOL Green Oil, a specific motor oil for city traffic
  • BIZOL is exhibiting for the first time at Automechanika New Delhi 2013 in the German Pavilion Hall 10 Booth F19 with new lubricants for the German Premium Car segment

New Delhi. BIZOL, the technical fluids brand created 15 years ago, by physicist Boris Tatievski, is participating for the first time at Automechanika New Delhi 2013.  

BIZOL has established distribution in 53 countries namely: 34% in Europe, 19% in Africa, 11% in the Middle East, 10% in the Americas, and 26% in Asia Pacific.  BIZOL is attending Automechanika New Delhi with the intent to recruit Regional Distributors for the Indian market.

Flexible Business Model

Most of BIZOL´s innovations are inspired by specific user demands. Since 1998 BIZOL has adopted an “Open Innovation” model and a business model that optimizes existing supplier networks and networks of leading research automotive laboratories in Germany. “For the past 15 years, the BIZOL brand has stood for high German quality standards; we are very pleased to be here at Automechanika New Delhi introducing our products to the Indian market ” says Boris Tatievski the Founder and CEO of BIZOL. The focus areas for 2013 will be on expanding distribution in the Asia Pacific region. “BIZOL will introduce into India lubricants with the latest German Car Manufacturers approvals which are already successfully selling internationally.” says Alex Singer, BIZOL Chief Sales Officer. 

BIZOL Green Oil Provides Motor Safety in City Traffic

By 2025, 2 billion people or 25% of the global population will live in 600 cities. Every year 65 million people move from the countryside to a city. The number of vehicles on the road will double from 1 to 2 billion. City traffic will increase, affecting human, economic and quality of life factors. Many cities in India are experiencing an increase of City Traffic.

Increased urbanization entails increased city traffic. Engines operated in city traffic are 30% more idle, aggravating the rate of motor oil deterioration and therefore increasing the probability of failure with regard to various motor components. BIZOL Green Oil´s innovative additive package combats motor oil degradation and viscosity breakdown which can occur while motors are idle in city traffic by offering maximum wear protection against these particular difficult conditions. Thus BIZOL Green Oil maintains the driver’s safety – technically, financially and emotionally. “With the increase of urbanization and of city traffic in India, the BIZOL brand`s promise which is closely linked with Personal Safety, will become increasingly relevant for Indian commuters” says Marcello Assandri BIZOL Chief Marketing Officer.

BIZOL Green Oil is already available in more than 40 countries and demand for this unique motor oil has grown steadily.

Exhibition Highlights: Lubricants for the Indian market

Visitors at Automechanika New Delhi 2013 will be received in Hall 10 of the German Pavilion at Booth F19. BIZOL is presenting three products aimed at the German Premium Car segment in India:

 

BIZOL Green Oil Synthesis 5W-40

Motor Oil

This HIGH-TECH HC SYNTHETIC OIL enhances SAFETY by providing EXCELLENT CORROSION PROTECTION and LUBRICATION even UNDER EXTREME CONDITIONS IN CITY TRAFFIC. 

BIZOL Compatible SAE 5W-30

Motor Oil

This MODERN HC-SYNTHETIC MOTOR OIL FULFILLS the REQUIREMENTS of VW MOTORS enhancing HIGH-PERFORMANCE by REDUCING ASH CONTENTS.   

BIZOL Injektor-Reiniger

Fuel Additive

This HIGHLY EFFECTIVE INJECTOR CLEANER enhances CONTINUOS PERFORMANCE by CLEANING and PROTECTING also all GASOLINE INJECTION SYSTEMS, such as K, KE and           L-Jetronic  Systems. 

About BIZOL

BIZOL is a new kind of technical fluids company. The BIZOL brand stands for consistent German production quality in six global market segments: passenger cars, buses and trucks, motorcycles, boats, home power tools and industrial applications. During the past few years BIZOL has expanded its international distribution network considerably: in 2009 BIZOL lubricants were present in 7 countries, in 2010 in 23, in 2011 in 48, and in 2012 in 53 countries. BIZOL partners with Exclusive Market Distributors offering them personalized sales and marketing support, tailored products for their specific markets, and responding to customers` needs with a flexible user innovation model. With all of its products, BIZOL improves personal safety by taking on global traffic challenges.

BIZOL was established in 1998 in Berlin, Germany as an international entity of talented people thriving for success and growth, who continue to share the founder´s passion and the BIZOL winning culture. The BIZOL brand is wholly owned by Mr. Boris Tatievski, the founder of BIZOL, and is managed by the Holding Company Bita Trading GmbH.

BIZOL´s Company Overview is also available online at:   

http://www.acma.german-pavilion.com/content/en/exhibitors/exhibitors_detail.php?exhibitor_id=34826

Videos about BIZOL products can be watched on YouTube at

http://www.youtube.com/user/bizoloils

 

Contact person for press inquiries

BIZOL

Marcello Assandri

Chief Marketing Officer (CMO)

 

phone   +49 (0) 30 80 48 69 -2889

mobile  +49(0) 176 1055 0815

fax         +49 (0) 30 80 48 69-22

e-mail    assandri@bizol.de